Category Archives for Marketing

19 – Fari Salievski: Having Your Martial Arts School As An Avenue For Investments

Should you rent your martial arts school premises or own it? Fari Salievski believes in the latter and funds his investments. IN THIS EPISODE YOU WILL LEARN: What to do when nature takes it course and destroys your business How the concept of recurring billing started within Australia When you should consider owning your martial […]

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18 – The Art Of Martial Arts Coaching With Paul Schreiner From Marcelo Garcia Academy

Paul Schreiner is not your average martial arts coach. Discover how he articulates the art of jiu-jitsu and shares working with Marcelo Garcia. IN THIS EPISODE YOU WILL LEARN: The deeper meaning of martial arts and jiu jitsu in particular Having the discipline to drill, revise and optimise techniques Why letting go of your ego […]

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16 – Justin Sidelle: The Lifestyle Of Running A Martial Arts Business In The Tropics

Sun, surf and martial arts? Brazilian Jiu Jitsu black belt Justin Sidelle shares the laid back lifestyle running their martial arts business. IN THIS EPISODE YOU WILL LEARN: Justin’s martial arts journey that inspired him to travel the world How a healthy environment motivates martial arts training and how it affects your performance The importance […]

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15 – Martial Arts Advertising Ideas: Google Adwords vs. Facebook Marketing

Looking for martial arts marketing ideas? Google Adwords and Facebook ads are the big players. George Fourie shares the core differences. IN THIS EPISODE YOU WILL LEARN: The key difference between Google Adwords and Facebook Ads Why one click doesn’t help you generate leads anymore How to focus on multiple touch points to engage your […]

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14 – Hakan Manav: Martial Arts World Titles, Movies & A Thriving Business – The Ultimate Martial Arts Success

Hakan Manav, 5th degree Taekwondo black belt and world martial arts champion, shares his life journey of success and their thriving martial arts business. IN THIS EPISODE YOU WILL LEARN: How to deal with the constant pressure of being ‘The Master’s Son’ The truth about martial arts skills that improve coordination in other sports How business […]

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13 – A World Class Australian Jiu Jitsu Jetsetter’s Perspective On The Perfect Martial Arts Gym

She travels the globe, dominates tournaments and is the driving force behind Australian Girls in Gi. Here’s BJJ Black Belt Jess Fraser’s story. IN THIS EPISODE YOU WILL LEARN: The necessity of female martial artists sticking together to overcome challenges Cross training in other martial arts gyms: great for community or a retention killer? How […]

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10 – Should You Use A Facebook Profile Or Page (Or Both) For Marketing Your Martial Arts Gym?

Many Martial Arts Gym owners use a personal Facebook profile for their marketing. But what are the consequences of doing this? IN THIS EPISODE YOU WILL LEARN: Costly consequences of having a profile for your martial arts business The awkward Facebook friend request What is Edgerank and how it controls who sees your post Why […]

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