Martial Arts Marketing and Media Solutions for Martial Arts Business

Category Archives for Podcast

82 – [Case Study] How To Market Martial Arts To Adults Without Spending Money On Marketing

Case Study on how to market martial arts to adult students with one of our Martial Arts Media Partner Members, Darryl Thornton. .IN THIS EPISODE, YOU WILL LEARN: Signing up new adult students through simple cross promotion The Martial Arts Bot – a total time saver and game changer The power of having community support […]

81 – McDojo: A Word That Actually Might Get You Killed

Calling out ‘fake’ martial artists has built Rob the brand McDojoLife with over 300k social followers, but sometimes it comes with a threat to his life. .IN THIS EPISODE, YOU WILL LEARN: What is a McDojo really How McDojoLife came into existence Rob’s 5 rules in considering if a martial arts school is a McDojo […]

80 – Discovering Your Martial Arts Student’s Inner Greatness

It’s great to know the real reason why your martial arts students want to join, but what if you could go one level deeper? Cat Zohar shares how. .IN THIS EPISODE, YOU WILL LEARN: How to improve your martial arts school’s student retention Member engagement vs. customer service Why member engagement is like fortune telling […]

79 – A Different Approach To Running Self-Defence Courses For Corporates

Dave Friedman takes a unique approach for sharing his passion for running Krav Maga based self-defence courses for corporates. .IN THIS EPISODE, YOU WILL LEARN: What is personal safety really About Live Safe Education, which aims to teach a spectrum of self-protection strategies to schools, companies, and businesses How not to be more vulnerable or […]

78 – Geordie Lavers-McBain – Living & Breathing The Martial Arts Lifestyle

Geordie’s life is 24/7 martial arts! We discuss creating your own style, tournaments, optimising KPI’s and more. IN THIS EPISODE, YOU WILL LEARN: How Geordie was able to develop his own martial arts style and why he refers to it as the best style How he started teaching combat sports in the Australian army The […]

77 – What Happens When You Have The Wrong Martial Arts Business Coach

How to avoid hiring the wrong martial arts business coach who will take you nowhere faster. .IN THIS EPISODE, YOU WILL LEARN: Why do you even need a martial arts business coach Beware of martial arts business coaches who coach what they can’t do How to not get burnt by a martial arts business coach […]

76 – Practical Tips On How To Grow Your Martial Arts School

Robbie Castellano from IMC Australia shares practical tips on how to grow your martial arts school. IN THIS EPISODE, YOU WILL LEARN: How creating a 5-year plan grew Robbie Castellano’s school from 135 to 500 students How local and international martial arts tournaments improve their student retention The ultimate test for turning over your school […]

75 – Growing Your School With Video & Teaching Martial Arts For Special Needs (From A Wheelchair)

Jim Morrison talks about contributing to the community, creating content & teaching martial arts to kids with autism and special needs. . IN THIS EPISODE, YOU WILL LEARN: The surprising benefits of giving back to your community How Jim Morrison teaches Taekwondo in a wheelchair to students with special needs The importance of being genuine […]

74 – How To Sell Your Martial Arts School Into Profit Despite A Flood Disaster

Cheyne McMahon’s school got flooded moments after going full time! With some help and sales skills, he turned disaster into profit. . IN THIS EPISODE, YOU WILL LEARN: How Cheyne McMahon applied his experience in selling cars to selling martial arts memberships How he was able to bounce back from a flooded dojo and an […]

73 – Is This Why Your Martial Arts School’s Growth Is Stuck?

Sometimes in martial arts business, it’s not what we do but what we DON’T do. IN THIS EPISODE, YOU WILL LEARN: How to set your focus on things that matter in your martials arts business Why you should commit to your own game plan and not someone else’s How to steer away from distractions […]

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